{"id":6411,"date":"2026-01-21T08:00:47","date_gmt":"2026-01-21T07:00:47","guid":{"rendered":"https:\/\/asle.es\/?p=6411"},"modified":"2026-01-25T11:16:57","modified_gmt":"2026-01-25T10:16:57","slug":"erein-saltzeko-mentoria-komertzialak-hazi-enpresentzat","status":"publish","type":"post","link":"https:\/\/asle.es\/eu\/2026\/01\/21\/erein-saltzeko-mentoria-komertzialak-hazi-enpresentzat\/","title":{"rendered":"Erein Saltzeko: Mentoria komertzialak hazi-enpresentzat"},"content":{"rendered":"<section class=\"l-section wpb_row height_small\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-image align_none\"><div class=\"w-image-h\"><img decoding=\"async\" width=\"1320\" height=\"496\" src=\"https:\/\/asle.es\/wp-content\/uploads\/2026\/01\/Ekilan_Mentoria_Comercial-1.png\" class=\"attachment-full size-full\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/asle.es\/wp-content\/uploads\/2026\/01\/Ekilan_Mentoria_Comercial-1.png 1320w, https:\/\/asle.es\/wp-content\/uploads\/2026\/01\/Ekilan_Mentoria_Comercial-1-300x113.png 300w, https:\/\/asle.es\/wp-content\/uploads\/2026\/01\/Ekilan_Mentoria_Comercial-1-1024x385.png 1024w\" sizes=\"auto, (max-width: 1320px) 100vw, 1320px\" \/><\/div><\/div><div class=\"w-separator size_small\"><\/div><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>Ekosistema ekintzailean, egia ukaezina dago: <strong>munduko produktu edo zerbitzurik onena izan dezakezu, baina ez badakizu nola saldu, zure proiektuak ez ditu sustraiak botako.<\/strong> Hazi-fasean dauden enpresentzat \u2014lehen urratsak ematen edo eredua finkatzen ari direnen enpresak\u2014, merkaturatzea izan ohi da erronkarik handiena. Epe luzera biziraupena eta hazkundea bermatuko duen estrategia eraiki nahi da. Horregatik, CEPESek (Gizarte Ekonomiaren Espainiako Enpresa Konfederazioa) eta Europako Gizarte Funtsak sustatu eta finantzatutako EKILAN programaren barruan, salmenta mentoretzak enpresa jasangarri bihurtzeko zutabe nagusi bihurtu ditugu.<\/p>\n<p>Benetan uste dugu <em>hazi-enpresentzako<\/em> mentoria komertziala ez dela osagarri bat, beharra baizik, hainbat arrazoirengatik:<\/p>\n<ul>\n<li><strong>Baliabideen optimizazioa<\/strong>: Hastapenetan, denbora eta dirua mugatuak dira. Mentoria batek &#8220;<em>mugitzen den guztiari tiro egitea<\/em>&#8221; saihesten du, eta tiroa bezero idealean zentratzea ahalbidetzen du.<\/li>\n<li><strong>Konfiantzazko eraikuntza:<\/strong> Enpresa berri batentzat, ospea eraiki gabe dago. Diskurtso komertzial sendo eta profesional batek sortzen du beharrezko konfiantza.<\/li>\n<\/ul>\n<p><strong>EKILAN<\/strong> programatik proposatzen dugun akonpainamendua, OnlyOne-ko Amaia eta Carlosen laguntza eta expertise-aren babesarekin, ez da kanpoko aholkularitza konbentzional bat bezala ulertzen, enpresaren heldutasunarekin batera eboluzionatzen duen hausnarketa-partekatuko prozesu bat bezala baizik.<\/p>\n<p>Barruranzko begirada batekin hasten da dena: zintzotasun ariketa bat, non, analisi sakon baten eta aurretiko esperientzien elkartrukearen bidez, proiektua aurkitzen den puntu zehatza identifikatzea lortzen dugun. Hasierako etapa honetan, jada praktikan jarri den horretan jartzen dugu arreta, ondo egindakoak zein ekintzailetzaren egunerokotasunean askotan oharkabean pasatzen diren &#8220;puntu itsu&#8221; horiek detektatuz.<\/p>\n<p>Behin kokapen-mapa hori marraztuta, metodoa <strong>elkarsorkuntza estrategikorako espazio<\/strong> <strong>bihurtzen da<\/strong>. Hemen, enpresek aholkulariekin eta ASLEko teknikariekin batera eskuz-esku lan egiten dute merkataritza-plana taxutzeko edo leuntzeko, eta kontzeptu kritikoak hondoratzen dituzte, hala nola merkatuaren segmentazioa, prezioen finkapena eta, ororen gainetik, balio diferentzialeko proposamen baten diseinua. Ez gara teoriara mugatzen; negoziazio-trebetasunak entrenatzen ditugu eta salmenta-diskurtsoa perfekzionatzen dugu, taldeak ez dezan bakarrik jakin zer saltzen duen, baizik eta uler dezan zergatik den bere irtenbidea bere bezeroarentzat erantzunik onena.<\/p>\n<p>Azkenik, prozesuak bere heldutasuna lortzen du estrategia mundu errealean proban jartzen denean. Sendotze-fase horretan, burututako ekintzetara lerratzen da analisia, haien eragina ebaluatuz eta prozesuak doituz, eraginkortasuna maximizatzeko. Ibilbide honen azken helburua <em>hazi-enpresak<\/em> <strong>erabateko merkataritza-autonomia lortzea<\/strong> da. Zikloa ixtean, taldeak etorkizunerako ibilbide-orri argi bat izateaz gain, merkatua bere kabuz nabigatzeko behar dituen konfiantza eta tresnak ditu, estrategia emaitza jasangarri bihurtuz.<\/p>\n<p><strong>EKILAN<\/strong>-en uste osoa dugu ideia on batek ere ez lukeela bidean geratu behar, merkatu-estrategia sendo baten faltagatik. Mentoria horien bidez, Lan Sozietateen espiritu ekintzailea eraginkortasun komertzialarekin bat egiteko behar diren tresnak eskaintzen ditugu. Izan ere, <em>hazi enpresa<\/em> batek bere balioa komunikatzen eta bere bezeroarekin konektatzen ikasten duenean, salmenta bat ixteaz gain, erakunde erresiliente eta autonomo baten etorkizuna ereiten ari da.<\/p>\n<p>Ekintzailetzaren bidea zorrotza da, baina akonpainamendu egokiarekin, ziurgabetasuna estrategia bihurtzen da eta ahalegina emaitza. <strong>ASLE<\/strong>n talentu kolektiboaren alde egiten jarraitzen dugu, eta beharrezko tresna komertzialak ematen dizkiogu, bere proiektuak jaio ez ezik hazi eta enpresa jasangarri eta lehiakor bihur daitezen.<\/p>\n<\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\">\n<div class=\"wpb_wrapper\">\n<p><a href=\"https:\/\/asle.es\/eu\/proiektua\/ekilan-ekintzailetza-landuz\/\"><span>Ekilan (Ekintzailetza Landuz)<\/span><\/a><span>\u00a0ASLEren proiektu bat da, CEPESek (Gizarte Ekonomiaren Espainiako Enpresa Konfederazioa) eta Europar Batasunak sustatu eta finantzatua. Bertan, gizarte ekonomiako enpresen sorrera sustatu nahi dugu, kasu honetan, Lan Sozietateak, enplegu gehiago eta hobea sortzeko gaitasuna erakusten duten erakundeak baitira.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"w-actionbox color_primary controls_right\"><div class=\"w-actionbox-text\"><h2 class=\"w-actionbox-title\">Parte-hartu nahi duzu?<\/h2><div class=\"w-actionbox-description\"><p>Hobetu zure estrategia komertziala gure aholkularitzekin.<\/p>\n<\/div><\/div><div class=\"w-actionbox-controls\"><a class=\"w-btn us-btn-style_1\" target=\"_blank\" href=\"https:\/\/asle.es\/eu\/asle-gara\/harremanetarako\/\"><span class=\"w-btn-label\">Eskatu informazio gehiago<\/span><\/a><\/div><\/div><div class=\"w-separator size_small\"><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p><strong>Agian zuri ere interesatuko zaizu&#8230;<\/strong><\/p>\n<\/div><\/div><div class=\"w-separator size_small\"><\/div><div class=\"w-grid us_grid type_grid layout_423 cols_3 preload_style_spinner overflow_hidden\" id=\"us_grid_1\" style=\"--columns:3;--gap:1.5rem;\" data-filterable=\"true\"><style>@media (max-width:1024px){#us_grid_1{--columns:2!important}}@media (max-width:600px){#us_grid_1{--columns:1!important}}.layout_423 .w-grid-item-h{background:#ffffff;color:var(--color-content-text);border-radius:0rem;box-shadow:0 0.03rem 0.06rem rgba(0,0,0,0.1),0 0.1rem 0.3rem rgba(0,0,0,0.1);transition-duration:0.3s}.no-touch .layout_423 .w-grid-item-h:hover{box-shadow:0 0.1rem 0.2rem rgba(0,0,0,0.1),0 0.33rem 1rem rgba(0,0,0,0.15);z-index:4}.layout_423 .usg_post_title_1{font-size:1.4rem!important;font-weight:700!important}.layout_423 .usg_vwrapper_1{padding:9% 11% 11% 11%!important}.layout_423 .usg_post_date_1{font-size:0.8rem!important;text-transform:uppercase!important}.layout_423 .usg_hwrapper_1{font-size:0.9rem!important}@media (max-width:600px){.layout_423 .usg_post_title_1{font-size:1.2rem!important}}<\/style><div class=\"w-grid-list\">\t<article class=\"w-grid-item size_1x1 post-7273 post type-post status-publish format-standard has-post-thumbnail hentry category-albisteak sailkapena-crear-eu sailkapena-emprendimiento-eu\" data-id=\"7273\">\r\n\t\t<div class=\"w-grid-item-h\">\r\n\t\t\t\t\t\t<div class=\"w-post-elm post_image usg_post_image_1 stretched\"><a href=\"https:\/\/asle.es\/eu\/2026\/07\/08\/haziaren-bidaia\/\" aria-label=\"HAZIAren Bidaia: Partekatutako Ilusio batetik Lan Sozietate Sendo batera\"><img loading=\"lazy\" decoding=\"async\" width=\"822\" height=\"552\" src=\"https:\/\/asle.es\/wp-content\/uploads\/2026\/07\/Hazia-Pequena-1.jpg\" class=\"attachment-large size-large wp-post-image\" alt=\"\" srcset=\"https:\/\/asle.es\/wp-content\/uploads\/2026\/07\/Hazia-Pequena-1.jpg 822w, https:\/\/asle.es\/wp-content\/uploads\/2026\/07\/Hazia-Pequena-1-300x201.jpg 300w\" sizes=\"auto, (max-width: 822px) 100vw, 822px\" \/><\/a><\/div><div class=\"w-vwrapper usg_vwrapper_1 align_none valign_top\" style=\"--vwrapper-gap: 0.7rem;\"><h4 class=\"w-post-elm post_title usg_post_title_1 color_link_inherit\"><a href=\"https:\/\/asle.es\/eu\/2026\/07\/08\/haziaren-bidaia\/\">HAZIAren Bidaia: Partekatutako Ilusio batetik Lan Sozietate Sendo batera<\/a><\/h4><div class=\"w-hwrapper usg_hwrapper_1 align_left valign_middle\" style=\"--hwrapper-gap: 0.6rem;\"><div class=\"w-post-elm post_taxonomy usg_post_taxonomy_1 style_badge color_link_inherit\"><a class=\"w-btn us-btn-style_3 term-34 term-albisteak\" href=\"https:\/\/asle.es\/eu\/gatza\/albisteak\/\"><span class=\"w-btn-label\">Albisteak<\/span><\/a><\/div><\/div><time class=\"w-post-elm post_date usg_post_date_1 entry-date published\" datetime=\"2026-07-08T13:00:26+02:00\" title=\"13:00:26 Europe\/Madrid 8 uztaila 2026\">13:00 8 Uzt<\/time><div class=\"w-post-elm post_content usg_post_content_1\">&#8220;Ekilan, lagunduta hasten diren proiektuak&#8221;. Hau da gure kanpainaren leloa, eta Laura Moyaren eta Nerea Caveroren ibilbideak ezin hobeto islatzen&hellip;<\/div><\/div>\t\t<\/div>\r\n\t\t\t<\/article>\r\n\t<article class=\"w-grid-item size_1x1 post-7259 post type-post status-publish format-standard has-post-thumbnail hentry category-albisteak sailkapena-crear-eu sailkapena-emprendimiento-eu\" data-id=\"7259\">\r\n\t\t<div class=\"w-grid-item-h\">\r\n\t\t\t\t\t\t<div class=\"w-post-elm post_image usg_post_image_1 stretched\"><a href=\"https:\/\/asle.es\/eu\/2026\/06\/29\/20-jarduera-balantzea\/\" aria-label=\"AKTIBA RURAL-20ren balantzea: Komunitatea ekintzailetzaren motore bihurtzen denean\"><img loading=\"lazy\" decoding=\"async\" width=\"821\" height=\"551\" src=\"https:\/\/asle.es\/wp-content\/uploads\/2026\/01\/AKTIBARURAL20_PROYECTO_WEB.png\" class=\"attachment-large size-large wp-post-image\" alt=\"\" srcset=\"https:\/\/asle.es\/wp-content\/uploads\/2026\/01\/AKTIBARURAL20_PROYECTO_WEB.png 821w, https:\/\/asle.es\/wp-content\/uploads\/2026\/01\/AKTIBARURAL20_PROYECTO_WEB-300x201.png 300w\" sizes=\"auto, (max-width: 821px) 100vw, 821px\" \/><\/a><\/div><div class=\"w-vwrapper usg_vwrapper_1 align_none valign_top\" style=\"--vwrapper-gap: 0.7rem;\"><h4 class=\"w-post-elm post_title usg_post_title_1 color_link_inherit\"><a href=\"https:\/\/asle.es\/eu\/2026\/06\/29\/20-jarduera-balantzea\/\">AKTIBA RURAL-20ren balantzea: Komunitatea ekintzailetzaren motore bihurtzen denean<\/a><\/h4><div class=\"w-hwrapper usg_hwrapper_1 align_left valign_middle\" style=\"--hwrapper-gap: 0.6rem;\"><div class=\"w-post-elm post_taxonomy usg_post_taxonomy_1 style_badge color_link_inherit\"><a class=\"w-btn us-btn-style_3 term-34 term-albisteak\" href=\"https:\/\/asle.es\/eu\/gatza\/albisteak\/\"><span class=\"w-btn-label\">Albisteak<\/span><\/a><\/div><\/div><time class=\"w-post-elm post_date usg_post_date_1 entry-date published\" datetime=\"2026-06-29T09:34:21+02:00\" title=\"09:34:21 Europe\/Madrid 29 ekaina 2026\">9:34 29 Eka<\/time><div class=\"w-post-elm post_content usg_post_content_1\">Batzuetan, proiektu baten benetako arrakasta ez da zifretan bakarrik neurtzen, komunitatea eraikitzean uzten duen laguntza-sarearen sendotasunean baizik. AKTIBA RURAL-20ren azken&hellip;<\/div><\/div>\t\t<\/div>\r\n\t\t\t<\/article>\r\n\t<article class=\"w-grid-item size_1x1 post-7224 post type-post status-publish format-standard has-post-thumbnail hentry category-albisteak sailkapena-crear-eu sailkapena-emprendimiento-eu\" data-id=\"7224\">\r\n\t\t<div class=\"w-grid-item-h\">\r\n\t\t\t\t\t\t<div class=\"w-post-elm post_image usg_post_image_1 stretched\"><a href=\"https:\/\/asle.es\/eu\/2026\/06\/15\/dantza-estudiotik-lan-sozietatera-dab-dantza-konpainia\/\" aria-label=\"Dantza Estudiotik Lan Sozietatera: DAB Dantza Konpainia\"><img loading=\"lazy\" decoding=\"async\" width=\"822\" height=\"552\" src=\"https:\/\/asle.es\/wp-content\/uploads\/2026\/06\/DAB-Pequena-1.jpg\" class=\"attachment-large size-large wp-post-image\" alt=\"\" srcset=\"https:\/\/asle.es\/wp-content\/uploads\/2026\/06\/DAB-Pequena-1.jpg 822w, https:\/\/asle.es\/wp-content\/uploads\/2026\/06\/DAB-Pequena-1-300x201.jpg 300w\" sizes=\"auto, (max-width: 822px) 100vw, 822px\" \/><\/a><\/div><div class=\"w-vwrapper usg_vwrapper_1 align_none valign_top\" style=\"--vwrapper-gap: 0.7rem;\"><h4 class=\"w-post-elm post_title usg_post_title_1 color_link_inherit\"><a href=\"https:\/\/asle.es\/eu\/2026\/06\/15\/dantza-estudiotik-lan-sozietatera-dab-dantza-konpainia\/\">Dantza Estudiotik Lan Sozietatera: DAB Dantza Konpainia<\/a><\/h4><div class=\"w-hwrapper usg_hwrapper_1 align_left valign_middle\" style=\"--hwrapper-gap: 0.6rem;\"><div class=\"w-post-elm post_taxonomy usg_post_taxonomy_1 style_badge color_link_inherit\"><a class=\"w-btn us-btn-style_3 term-34 term-albisteak\" href=\"https:\/\/asle.es\/eu\/gatza\/albisteak\/\"><span class=\"w-btn-label\">Albisteak<\/span><\/a><\/div><\/div><time class=\"w-post-elm post_date usg_post_date_1 entry-date published\" datetime=\"2026-06-15T15:16:56+02:00\" title=\"15:16:56 Europe\/Madrid 15 ekaina 2026\">15:16 15 Eka<\/time><div class=\"w-post-elm post_content usg_post_content_1\">&#8220;Ekilan, lagunduta hasten diren proiektuak&#8221;. Lelo honek ezin hobeto definitzen du Marina eta Ikerren istorioa, 2022an DAB Dantza Konpainia sortu&hellip;<\/div><\/div>\t\t<\/div>\r\n\t\t\t<\/article>\r\n\t<article class=\"w-grid-item size_1x1 post-7191 post type-post status-publish format-standard has-post-thumbnail hentry category-albisteak sailkapena-crear-eu sailkapena-economia-social-eu sailkapena-emprendimiento-eu\" data-id=\"7191\">\r\n\t\t<div class=\"w-grid-item-h\">\r\n\t\t\t\t\t\t<div class=\"w-post-elm post_image usg_post_image_1 stretched\"><a href=\"https:\/\/asle.es\/eu\/2026\/06\/08\/aktibarural-20-hazteko-ingurune-egokia-aurkitzen-duten-ideiak\/\" aria-label=\"AktibaRural-20: hazteko ingurune egokia aurkitzen duten ideiak\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/asle.es\/wp-content\/uploads\/2026\/06\/Copia-de-Copia-de-SESION-1_DESAYUNO_TRABAJO_VITORIA-1024x512.png\" class=\"attachment-large size-large wp-post-image\" alt=\"\" srcset=\"https:\/\/asle.es\/wp-content\/uploads\/2026\/06\/Copia-de-Copia-de-SESION-1_DESAYUNO_TRABAJO_VITORIA-1024x512.png 1024w, https:\/\/asle.es\/wp-content\/uploads\/2026\/06\/Copia-de-Copia-de-SESION-1_DESAYUNO_TRABAJO_VITORIA-300x150.png 300w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/div><div class=\"w-vwrapper usg_vwrapper_1 align_none valign_top\" style=\"--vwrapper-gap: 0.7rem;\"><h4 class=\"w-post-elm post_title usg_post_title_1 color_link_inherit\"><a href=\"https:\/\/asle.es\/eu\/2026\/06\/08\/aktibarural-20-hazteko-ingurune-egokia-aurkitzen-duten-ideiak\/\">AktibaRural-20: hazteko ingurune egokia aurkitzen duten ideiak<\/a><\/h4><div class=\"w-hwrapper usg_hwrapper_1 align_left valign_middle\" style=\"--hwrapper-gap: 0.6rem;\"><div class=\"w-post-elm post_taxonomy usg_post_taxonomy_1 style_badge color_link_inherit\"><a class=\"w-btn us-btn-style_3 term-34 term-albisteak\" href=\"https:\/\/asle.es\/eu\/gatza\/albisteak\/\"><span class=\"w-btn-label\">Albisteak<\/span><\/a><\/div><\/div><time class=\"w-post-elm post_date usg_post_date_1 entry-date published\" datetime=\"2026-06-08T00:00:53+02:00\" title=\"00:00:53 Europe\/Madrid 8 ekaina 2026\">0:00 8 Eka<\/time><div class=\"w-post-elm post_content usg_post_content_1\">Azken hilabeteotan, Arratiako eta Enkarterriko ekintzaile talde batek ezohiko esperientzia partekatu du. Kontua ez zen bakarrik ekiten ikastea edo negozio&hellip;<\/div><\/div>\t\t<\/div>\r\n\t\t\t<\/article>\r\n\t<article class=\"w-grid-item size_1x1 post-6861 post type-post status-publish format-standard has-post-thumbnail hentry category-albisteak sailkapena-crear-eu sailkapena-emprendimiento-eu\" data-id=\"6861\">\r\n\t\t<div class=\"w-grid-item-h\">\r\n\t\t\t\t\t\t<div class=\"w-post-elm post_image usg_post_image_1 stretched\"><a href=\"https:\/\/asle.es\/eu\/2026\/04\/22\/area-comercial-gessol\/\" aria-label=\"GESSOL: Kanpoko begirada bat salmenten kudeaketa profesionalizatzeko\"><img loading=\"lazy\" decoding=\"async\" width=\"821\" height=\"551\" src=\"https:\/\/asle.es\/wp-content\/uploads\/2026\/04\/ASLE_mentoria_ekilan_gessol_cas.png\" class=\"attachment-large size-large wp-post-image\" alt=\"\" srcset=\"https:\/\/asle.es\/wp-content\/uploads\/2026\/04\/ASLE_mentoria_ekilan_gessol_cas.png 821w, https:\/\/asle.es\/wp-content\/uploads\/2026\/04\/ASLE_mentoria_ekilan_gessol_cas-300x201.png 300w\" sizes=\"auto, (max-width: 821px) 100vw, 821px\" \/><\/a><\/div><div class=\"w-vwrapper usg_vwrapper_1 align_none valign_top\" style=\"--vwrapper-gap: 0.7rem;\"><h4 class=\"w-post-elm post_title usg_post_title_1 color_link_inherit\"><a href=\"https:\/\/asle.es\/eu\/2026\/04\/22\/area-comercial-gessol\/\">GESSOL: Kanpoko begirada bat salmenten kudeaketa profesionalizatzeko<\/a><\/h4><div class=\"w-hwrapper usg_hwrapper_1 align_left valign_middle\" style=\"--hwrapper-gap: 0.6rem;\"><div class=\"w-post-elm post_taxonomy usg_post_taxonomy_1 style_badge color_link_inherit\"><a class=\"w-btn us-btn-style_3 term-34 term-albisteak\" href=\"https:\/\/asle.es\/eu\/gatza\/albisteak\/\"><span class=\"w-btn-label\">Albisteak<\/span><\/a><\/div><\/div><time class=\"w-post-elm post_date usg_post_date_1 entry-date published\" datetime=\"2026-04-22T15:36:28+02:00\" title=\"15:36:28 Europe\/Madrid 22 apirila 2026\">15:36 22 Api<\/time><div class=\"w-post-elm post_content usg_post_content_1\">GESSOL bezalako aseguru-artekaritza batentzat, ETEen esparruan espezializatua dagoena, balio diferentziala ez dago produktu-katalogoan soilik, arriskuak ebaluatzeko eta neutralizatzeko gaitasunean baizik.&hellip;<\/div><\/div>\t\t<\/div>\r\n\t\t\t<\/article>\r\n\t<article class=\"w-grid-item size_1x1 post-6831 post type-post status-publish format-standard has-post-thumbnail hentry sailkapena-emprendimiento-eu sailkapena-sociedad-laboral-eu\" data-id=\"6831\">\r\n\t\t<div class=\"w-grid-item-h\">\r\n\t\t\t\t\t\t<div class=\"w-post-elm post_image usg_post_image_1 stretched\"><a href=\"https:\/\/asle.es\/eu\/2026\/04\/22\/aktibarural-20-enkarterri\/\" aria-label=\"AktibaRural-20 Enkarterrira iritsi da tokiko ekintzailetza sustatzeko\"><img loading=\"lazy\" decoding=\"async\" width=\"821\" height=\"551\" src=\"https:\/\/asle.es\/wp-content\/uploads\/2026\/04\/AKTIBARURAL20_PROYECTO_enkarterri_AUEKEZPENA_AP28_eus-5-1.png\" class=\"attachment-large size-large wp-post-image\" alt=\"\" srcset=\"https:\/\/asle.es\/wp-content\/uploads\/2026\/04\/AKTIBARURAL20_PROYECTO_enkarterri_AUEKEZPENA_AP28_eus-5-1.png 821w, https:\/\/asle.es\/wp-content\/uploads\/2026\/04\/AKTIBARURAL20_PROYECTO_enkarterri_AUEKEZPENA_AP28_eus-5-1-300x201.png 300w\" sizes=\"auto, (max-width: 821px) 100vw, 821px\" \/><\/a><\/div><div class=\"w-vwrapper usg_vwrapper_1 align_none valign_top\" style=\"--vwrapper-gap: 0.7rem;\"><h4 class=\"w-post-elm post_title usg_post_title_1 color_link_inherit\"><a href=\"https:\/\/asle.es\/eu\/2026\/04\/22\/aktibarural-20-enkarterri\/\">AktibaRural-20 Enkarterrira iritsi da tokiko ekintzailetza sustatzeko<\/a><\/h4><div class=\"w-hwrapper usg_hwrapper_1 align_left valign_middle\" style=\"--hwrapper-gap: 0.6rem;\"><\/div><time class=\"w-post-elm post_date usg_post_date_1 entry-date published\" datetime=\"2026-04-22T09:24:39+02:00\" title=\"09:24:39 Europe\/Madrid 22 apirila 2026\">9:24 22 Api<\/time><div class=\"w-post-elm post_content usg_post_content_1\">AktibaRural-20k fase berri bati ekin dio Enkarterri eskualdean, ingurune hurbiletik enplegu-aukerak sortzeko helburuarekin. Arratian lehen esperientzia izan ondoren, non 12&hellip;<\/div><\/div>\t\t<\/div>\r\n\t\t\t<\/article>\r\n\t<article class=\"w-grid-item size_1x1 post-6784 post type-post status-publish format-standard has-post-thumbnail hentry category-uncategorized-eu sailkapena-crear-eu sailkapena-emprendimiento-eu\" data-id=\"6784\">\r\n\t\t<div class=\"w-grid-item-h\">\r\n\t\t\t\t\t\t<div class=\"w-post-elm post_image usg_post_image_1 stretched\"><a href=\"https:\/\/asle.es\/eu\/2026\/04\/15\/zure-negozio-plana-aztertzeko-gakoak\/\" aria-label=\"Ba al duzu negozio ideiarik?: Zure negozio plana aztertzeko gakoak.\"><img loading=\"lazy\" decoding=\"async\" width=\"821\" height=\"551\" src=\"https:\/\/asle.es\/wp-content\/uploads\/2026\/04\/ASLE_Claves_Analizar_Plan_Negocio_eus.png\" class=\"attachment-large size-large wp-post-image\" alt=\"\" srcset=\"https:\/\/asle.es\/wp-content\/uploads\/2026\/04\/ASLE_Claves_Analizar_Plan_Negocio_eus.png 821w, https:\/\/asle.es\/wp-content\/uploads\/2026\/04\/ASLE_Claves_Analizar_Plan_Negocio_eus-300x201.png 300w\" sizes=\"auto, (max-width: 821px) 100vw, 821px\" \/><\/a><\/div><div class=\"w-vwrapper usg_vwrapper_1 align_none valign_top\" style=\"--vwrapper-gap: 0.7rem;\"><h4 class=\"w-post-elm post_title usg_post_title_1 color_link_inherit\"><a href=\"https:\/\/asle.es\/eu\/2026\/04\/15\/zure-negozio-plana-aztertzeko-gakoak\/\">Ba al duzu negozio ideiarik?: Zure negozio plana aztertzeko gakoak.<\/a><\/h4><div class=\"w-hwrapper usg_hwrapper_1 align_left valign_middle\" style=\"--hwrapper-gap: 0.6rem;\"><div class=\"w-post-elm post_taxonomy usg_post_taxonomy_1 style_badge color_link_inherit\"><a class=\"w-btn us-btn-style_3 term-2 term-uncategorized-eu\" href=\"https:\/\/asle.es\/eu\/gatza\/uncategorized-eu\/\"><span class=\"w-btn-label\">Uncategorized @eu<\/span><\/a><\/div><\/div><time class=\"w-post-elm post_date usg_post_date_1 entry-date published\" datetime=\"2026-04-15T11:55:27+02:00\" title=\"11:55:27 Europe\/Madrid 15 apirila 2026\">11:55 15 Api<\/time><div class=\"w-post-elm post_content usg_post_content_1\">Ekitea prozesu konplexua da, eta plangintza behar du. Lan-sozietateen ereduan, non pertsonen konpromisoa baita ardatz nagusia, negozio-plana proiektu komun baten&hellip;<\/div><\/div>\t\t<\/div>\r\n\t\t\t<\/article>\r\n\t<article class=\"w-grid-item size_1x1 post-6737 post type-post status-publish format-standard has-post-thumbnail hentry category-noticias sailkapena-emprendimiento-eu\" data-id=\"6737\">\r\n\t\t<div class=\"w-grid-item-h\">\r\n\t\t\t\t\t\t<div class=\"w-post-elm post_image usg_post_image_1 stretched\"><a href=\"https:\/\/asle.es\/eu\/2026\/03\/25\/asle-y-fundacion-vital-compromiso-emprendimiento-y-empleo\/\" aria-label=\"ASLEK ETA VITAL FUNDAZIOAK EKINTZAILETZAREKIN ETA ENPLEGUAREKIN DUTEN KONPROMISOA INDARTU DUTE ARABAN\"><img loading=\"lazy\" decoding=\"async\" width=\"821\" height=\"551\" src=\"https:\/\/asle.es\/wp-content\/uploads\/2026\/03\/ASLE_Fundacion_VITAL.png\" class=\"attachment-large size-large wp-post-image\" alt=\"\" srcset=\"https:\/\/asle.es\/wp-content\/uploads\/2026\/03\/ASLE_Fundacion_VITAL.png 821w, https:\/\/asle.es\/wp-content\/uploads\/2026\/03\/ASLE_Fundacion_VITAL-300x201.png 300w\" sizes=\"auto, (max-width: 821px) 100vw, 821px\" \/><\/a><\/div><div class=\"w-vwrapper usg_vwrapper_1 align_none valign_top\" style=\"--vwrapper-gap: 0.7rem;\"><h4 class=\"w-post-elm post_title usg_post_title_1 color_link_inherit\"><a href=\"https:\/\/asle.es\/eu\/2026\/03\/25\/asle-y-fundacion-vital-compromiso-emprendimiento-y-empleo\/\">ASLEK ETA VITAL FUNDAZIOAK EKINTZAILETZAREKIN ETA ENPLEGUAREKIN DUTEN KONPROMISOA INDARTU DUTE ARABAN<\/a><\/h4><div class=\"w-hwrapper usg_hwrapper_1 align_left valign_middle\" style=\"--hwrapper-gap: 0.6rem;\"><div class=\"w-post-elm post_taxonomy usg_post_taxonomy_1 style_badge color_link_inherit\"><a class=\"w-btn us-btn-style_3 term-27 term-noticias\" href=\"https:\/\/asle.es\/gatza\/noticias\/\"><span class=\"w-btn-label\">Noticias<\/span><\/a><\/div><\/div><time class=\"w-post-elm post_date usg_post_date_1 entry-date published\" datetime=\"2026-03-25T08:00:03+01:00\" title=\"08:00:03 Europe\/Madrid 25 martxoa 2026\">8:00 25 Mar<\/time><div class=\"w-post-elm post_content usg_post_content_1\">ASLEn eta Vital Fundazioan beste lankidetza-hitzarmen bat sinatu dugu 2026ko ekitaldirako. Sinadura horrekin, aliantza estrategiko bat sendotu genuen, Araban kalitatezko&hellip;<\/div><\/div>\t\t<\/div>\r\n\t\t\t<\/article>\r\n\t<article class=\"w-grid-item size_1x1 post-6469 post type-post status-publish format-standard has-post-thumbnail hentry category-albisteak sailkapena-emprendimiento-eu sailkapena-sociedad-laboral-eu\" data-id=\"6469\">\r\n\t\t<div class=\"w-grid-item-h\">\r\n\t\t\t\t\t\t<div class=\"w-post-elm post_image usg_post_image_1 stretched\"><a href=\"https:\/\/asle.es\/eu\/2026\/01\/29\/aktibarural-20-informazio-saioa-arratian\/\" aria-label=\"AktibaRural-20: Informazio Saioa Arratian\"><img loading=\"lazy\" decoding=\"async\" width=\"821\" height=\"551\" src=\"https:\/\/asle.es\/wp-content\/uploads\/2026\/01\/AKTIBARURAL20_PROYECTO_WEB_EUS-3.png\" class=\"attachment-large size-large wp-post-image\" alt=\"\" srcset=\"https:\/\/asle.es\/wp-content\/uploads\/2026\/01\/AKTIBARURAL20_PROYECTO_WEB_EUS-3.png 821w, https:\/\/asle.es\/wp-content\/uploads\/2026\/01\/AKTIBARURAL20_PROYECTO_WEB_EUS-3-300x201.png 300w\" sizes=\"auto, (max-width: 821px) 100vw, 821px\" \/><\/a><\/div><div class=\"w-vwrapper usg_vwrapper_1 align_none valign_top\" style=\"--vwrapper-gap: 0.7rem;\"><h4 class=\"w-post-elm post_title usg_post_title_1 color_link_inherit\"><a href=\"https:\/\/asle.es\/eu\/2026\/01\/29\/aktibarural-20-informazio-saioa-arratian\/\">AktibaRural-20: Informazio Saioa Arratian<\/a><\/h4><div class=\"w-hwrapper usg_hwrapper_1 align_left valign_middle\" style=\"--hwrapper-gap: 0.6rem;\"><div class=\"w-post-elm post_taxonomy usg_post_taxonomy_1 style_badge color_link_inherit\"><a class=\"w-btn us-btn-style_3 term-34 term-albisteak\" href=\"https:\/\/asle.es\/eu\/gatza\/albisteak\/\"><span class=\"w-btn-label\">Albisteak<\/span><\/a><\/div><\/div><time class=\"w-post-elm post_date usg_post_date_1 entry-date published\" datetime=\"2026-01-29T14:24:52+01:00\" title=\"14:24:52 Europe\/Madrid 29 urtarrila 2026\">14:24 29 Urt<\/time><div class=\"w-post-elm post_content usg_post_content_1\">Askotan ematen du proiektu profesional bat martxan jartzeko edo aukera berriak aurkitzeko hirira begiratu behar dela. Hala ere, Arratiaren etorkizuna&hellip;<\/div><\/div>\t\t<\/div>\r\n\t\t\t<\/article>\r\n\t<article class=\"w-grid-item size_1x1 post-6411 post type-post status-publish format-standard has-post-thumbnail hentry category-albisteak sailkapena-crear-eu sailkapena-emprendimiento-eu\" data-id=\"6411\">\r\n\t\t<div class=\"w-grid-item-h\">\r\n\t\t\t\t\t\t<div class=\"w-post-elm post_image usg_post_image_1 stretched\"><a href=\"https:\/\/asle.es\/eu\/2026\/01\/21\/erein-saltzeko-mentoria-komertzialak-hazi-enpresentzat\/\" aria-label=\"Erein Saltzeko: Mentoria komertzialak hazi-enpresentzat\"><img loading=\"lazy\" decoding=\"async\" width=\"821\" height=\"551\" src=\"https:\/\/asle.es\/wp-content\/uploads\/2026\/01\/Copia-de-Copia-de-ASLE_Emprendimiento_Genero_ekilan-1.png\" class=\"attachment-large size-large wp-post-image\" alt=\"\" srcset=\"https:\/\/asle.es\/wp-content\/uploads\/2026\/01\/Copia-de-Copia-de-ASLE_Emprendimiento_Genero_ekilan-1.png 821w, https:\/\/asle.es\/wp-content\/uploads\/2026\/01\/Copia-de-Copia-de-ASLE_Emprendimiento_Genero_ekilan-1-300x201.png 300w\" sizes=\"auto, (max-width: 821px) 100vw, 821px\" \/><\/a><\/div><div class=\"w-vwrapper usg_vwrapper_1 align_none valign_top\" style=\"--vwrapper-gap: 0.7rem;\"><h4 class=\"w-post-elm post_title usg_post_title_1 color_link_inherit\"><a href=\"https:\/\/asle.es\/eu\/2026\/01\/21\/erein-saltzeko-mentoria-komertzialak-hazi-enpresentzat\/\">Erein Saltzeko: Mentoria komertzialak hazi-enpresentzat<\/a><\/h4><div class=\"w-hwrapper usg_hwrapper_1 align_left valign_middle\" style=\"--hwrapper-gap: 0.6rem;\"><div class=\"w-post-elm post_taxonomy usg_post_taxonomy_1 style_badge color_link_inherit\"><a class=\"w-btn us-btn-style_3 term-34 term-albisteak\" href=\"https:\/\/asle.es\/eu\/gatza\/albisteak\/\"><span class=\"w-btn-label\">Albisteak<\/span><\/a><\/div><\/div><time class=\"w-post-elm post_date usg_post_date_1 entry-date published\" datetime=\"2026-01-21T08:00:47+01:00\" title=\"08:00:47 Europe\/Madrid 21 urtarrila 2026\">8:00 21 Urt<\/time><div class=\"w-post-elm post_content usg_post_content_1\">Ekosistema ekintzailean, egia ukaezina dago: munduko produktu edo zerbitzurik onena izan dezakezu, baina ez badakizu nola saldu, zure proiektuak ez&hellip;<\/div><\/div>\t\t<\/div>\r\n\t\t\t<\/article>\r\n<\/div>\t<div class=\"w-grid-preloader\">\r\n\t\t<div class=\"g-preloader type_1\">\r\n\t\t\t<div><\/div>\r\n\t\t<\/div>\r\n\t<\/div>\r\n\t\t<div class=\"w-grid-json hidden\" onclick='return {&quot;action&quot;:&quot;us_ajax_grid&quot;,&quot;infinite_scroll&quot;:0,&quot;max_num_pages&quot;:4,&quot;pagination&quot;:&quot;none&quot;,&quot;template_vars&quot;:{&quot;columns&quot;:&quot;3&quot;,&quot;exclude_items&quot;:&quot;none&quot;,&quot;img_size&quot;:&quot;default&quot;,&quot;ignore_items_size&quot;:0,&quot;items_layout&quot;:&quot;423&quot;,&quot;items_offset&quot;:&quot;1&quot;,&quot;load_animation&quot;:&quot;none&quot;,&quot;overriding_link&quot;:&quot;%7B%22url%22%3A%22%22%7D&quot;,&quot;post_id&quot;:0,&quot;query_args&quot;:{&quot;post_type&quot;:[&quot;post&quot;],&quot;tax_query&quot;:[{&quot;taxonomy&quot;:&quot;sailkapena&quot;,&quot;field&quot;:&quot;slug&quot;,&quot;terms&quot;:[&quot;emprendimiento-eu&quot;]}],&quot;post_status&quot;:[&quot;publish&quot;,&quot;acf-disabled&quot;],&quot;posts_per_page&quot;:&quot;10&quot;},&quot;orderby_query_args&quot;:{&quot;orderby&quot;:{&quot;date&quot;:&quot;DESC&quot;}},&quot;type&quot;:&quot;grid&quot;,&quot;us_grid_post_type&quot;:&quot;post&quot;,&quot;us_grid_ajax_index&quot;:1,&quot;us_grid_filter_query_string&quot;:null,&quot;us_grid_index&quot;:1,&quot;page_args&quot;:[],&quot;lang&quot;:&quot;eu&quot;}}'><\/div>\r\n\t<\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"Ekosistema ekintzailean, egia ukaezina dago: munduko produktu edo zerbitzurik onena izan dezakezu, baina ez badakizu nola saldu, zure proiektuak ez ditu sustraiak botako. Hazi-fasean dauden enpresentzat \u2014lehen urratsak ematen edo eredua finkatzen ari direnen enpresak\u2014, merkaturatzea izan ohi da erronkarik handiena. Epe luzera biziraupena eta hazkundea bermatuko duen estrategia eraiki nahi da. Horregatik, CEPESek (Gizarte...","protected":false},"author":8,"featured_media":6413,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[34],"tags":[],"sailkapena":[49,54],"class_list":["post-6411","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-albisteak","sailkapena-crear-eu","sailkapena-emprendimiento-eu"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Erein Saltzeko: Mentoria komertzialak hazi-enpresentzat<\/title>\n<meta name=\"description\" content=\"El emprendimiento colectivo permite crear proyectos m\u00e1s innovadores, sostenibles y con impacto real, como es el caso de ENKARTELEK. 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